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Margys Monte Carlo

Branding strategy and creative execution to enhance the global presence for a luxury skincare brand.

2021-Present

    Brand Strategy
    Visual Content Creation
    Social Media Management
    Creative Digital Campaigns
    Influencer Partnerships
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brief

Margy’s Monte Carlo was looking to enhance and unify their brand essence, bringing together the various touch points under one cohesive visual identity and execute it across social media and digital advertising campaigns. As a luxury skincare brand, and in the e-commerce space, the competition was fierce, and it was our goal to make Margys stand out in both the local and international market.

solution

We began by reinventing the social media content strategy, creating a color scheme and brand template to harmonize all posts and visuals with a new tone of voice. This strategy was then used across a series of digital advertising campaigns on Facebook, Instagram, and Google with targeting in Monaco and the top global markets.

solution

In the first 6 months of working with Margys, we increased the turnover by 56.8%. With +23% increase in online web sales compared to the same period of 2020 and +102% increase in average order value Social Media Accounts had +14% overall Instagram follower growth with + 7918% increase in reach and +5280% increase in IG content interactions. +2097% increase in Facebook Followers.

Digital Media Designs

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